Project Beautiful - Inside and Out is a Michigan-based non-profit organization launched in March 2015.  Our mission is to build confidence and inspire hope as individuals and families rebuild their lives.  We partner with other service organizations to create moments and experiences that bring smiles to people when they need it most. Think of us as “the icing on the cake”!

In four years, we have infused over $200,000 and countless smiles into our community through events and programs in partnership with 30 Metro Detroit service organizations. Thank you for your interest and support!


In 2019, Project Beautiful continued to create moments and experiences that bring smiles to people when they need it most. Here’s a summary of our year! Please click each event for details and event photos:

  • January 2019 - With the launch of our one-of-one pedal car silent auction, Middlecott Sketchbattle brought total raised for Project Beautiful over 4 years to $23,500!

  • April 2019 - We brought back our Art&Soul Shopping Spree event, again treating 20 foster children to a $200 shopping spree at Kohl's plus Ray's Ice Cream!

  • April 2019 - 100+ friends and supporters attended our “Panties in a Bunch” Brunch!, to learn more about our mission and work, and to support our Mother’s Day efforts!

  • May 2019 - We continued our Mother’s Day Program at 4 Metro Detroit domestic violence shelters - providing brunch on Mother's Day, gift bags for the moms, Needs List item donations, and a donation of $1,500 per shelter for project of their choosing. New this year was an Inspirational Quote Board for each shelter.

  • June 2019 - Year two as Presenting Sponsor of Catfight for the Crown raised $145,000 for The Ruth Ellis Center, bringing two year total to over $250,000! We debuted our “About Us” video.

  • June 2019 - We were honored to again be the Title Sponsor of High School Glam Suite, helping give amazing prom experiences to 5 deserving ladies from Detroit Public High Schools!

  • July 2019 - The Concours d'Elegance of America's “Motor City Mingle” kick-off event featured a Dolce Moda fashion show, and raised nearly $11,000 for Project Beautiful, putting total Concours proceeds over 4 years at $33,000!

  • September 2019 - Our third Horsepower for Hope event at M1 Concourse treated the general public and 40 VIP children + their families from DC Strong, Kids Gala, Kids Kicking Cancer, and The Rainbow Connection to a fun-filled afternoon at the track, including Dodge Viper and Hellcat thrill rides!

  • October 2019 - Dolce Moda Boutique in Birmingham hosted another "Shop for a Cause" event, bringing total donations to Project Beautiful for the year to nearly $2700!

We are so excited to continue our work in 2020, including several new programs!


  • “Panties in a Bunch” Brunch! at Oakhurst Golf and Country Club - Sunday, April 26, 2020, 12 - 3pm. To support our Mother’s Day Program at four Metro Detroit domestic violence shelters.

  • “Catfight for the Crown III” at The Filmore Detroit - Friday, June 5, 2020, 6 - 11pm. We are honored to be Presenting Sponsors of this event which has raised over $250,000 for The Ruth Ellis Center!